Digital Marketing with AI Tools
By GradFirst
12000 INR
Digital Marketing with AI Tools
The Digital Marketing with AI Tools program is designed to equip learners with the modern skills required to excel in data-driven marketing using the power of artificial intelligence. This course bridges the gap between traditional marketing practices and AI-enabled automation, helping professionals and students understand how to use advanced tools for campaign optimization, content creation, analytics, and customer engagement. Through practical, hands-on sessions led by industry experts, participants will learn how to leverage AI platforms such as ChatGPT, Jasper, Canva AI, Copy.ai, Surfer SEO, HubSpot, and Meta Business Suite to plan, execute, and measure high-impact digital campaigns. The course empowers learners to turn data into insights and creativity into measurable outcomes, making them future-ready marketing professionals. Certification Partner: CPD, UK

Course Information
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Module 01: Introduction to Digital Marketing & AI Integration
Covers fundamentals of digital marketing, marketing funnels, and how AI is transforming customer engagement and advertising strategies.
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Module 02: AI in Content Creation and SEO
Focuses on using AI platforms for blog generation, keyword research, and SEO optimization through tools like Surfer SEO, Jasper, and ChatGPT.
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Module 03: Social Media Marketing with AI
Explores AI-driven scheduling, audience targeting, and engagement analytics using Meta Business Suite, Canva AI, and Hootsuite.
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Module 04: Paid Campaigns & Performance Analytics
Teaches how to run optimized ad campaigns with Google Ads and Meta AI tools, including performance measurement and A/B testing using AI dashboards.
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Module 05 : AI in Email & Automation
Covers AI-based email segmentation, personalization, CRM automation, and conversion tracking using HubSpot and other tools.
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Module 06: Capstone Project
Learners will design and present a complete AI-powered digital marketing campaign integrating all learned tools and techniques.
15 DAYS ACCESS
₹0
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PROJECT
Data Modeling with Postgres
In this project, you’ll model user activity data for a music streaming app called Sparkify. You’ll create a relational database and ETL pipeline designed to optimize queries for understanding what songs users are listening to. In PostgreSQL you will also define Fact and Dimension tables and insert data into your new tables.